by Jennifer Ambrose | Jun 30, 2021 | Social |
Being intentional and strategic about your social media content plan is the first step in having a great social media strategy. But you can’t stop there. Basic organic reach for brands across all social media platforms is about 1-2%. That means only 1-2% of your... by Molly Mason | Apr 30, 2021 | Marketing, Social, Strategy |
It may be easy to think about rebranding your company when it comes to bringing in more customers – but have you considered that your current brand might be keeping potential employees away? If someone is at the top of their field in talent and experience, they have... by Molly Mason | Apr 20, 2021 | Marketing, Social, Strategy |
Your work here is done. You established a marketing strategy last year and it went well. All you need to do now is sit back, relax, and let the customers roll in. Or maybe not. A marketing strategy is not something you can fix and forget – it is something that needs... by Molly Mason | Mar 31, 2021 | Digital, Social, Strategy |
Please heed this very important warning – don’t feed your interns to the trolls. The social media trolls, that is. When a new intern shows up to your office for their first few days on the job, many people tend to give them the work that no one else wants to do. Fetch... by Molly Mason | Feb 8, 2021 | Digital, Marketing, Social |
Digital advertising and marketing have become more important than ever to businesses and organizations. With traditional sales strategies struggling because of canceled events and diminished foot traffic, many have had to pivot their marketing plan to embrace new... by Molly Mason | Jul 15, 2020 | Digital, Marketing, Social |
Social media has changed the way we communicate as brands. Unless you’ve been hiding under a rock, chances are your organization has at least one social media account. Unfortunately, that becomes one more thing you need to manage, and it is often forgotten or put on... 