by Paige Fuoco | Aug 25, 2017 | Marketing, Networking |
Familiarization tours, more commonly known as “FAM Tours,” are a fantastic tool for bringing out of town investors, agencies, or consultants to your area. Often initiated by economic developers, FAM Tours provide your guests with the perfect opportunity to experience... by Paige Fuoco | Aug 3, 2017 | Branding, Marketing, Public Relations, Strategy |
Is it just me, or has the world of marketing been going a little too well over the past few weeks? It seems as though there was a faint ticking sound coming from the marketing campaign time bomb, just waiting to blow. Since the unfortunate airing of the Kendall Jenner... by Paige Fuoco | Jul 26, 2017 | Communication, Marketing, Networking |
When freshly graduated college students leave their campus nests, they often have the desire to spread their wings and move to a big city such as New York or Los Angeles. Their “take over the world” mentality is inspiring to say the least, but could be arguably more... by Paige Fuoco | Jul 19, 2017 | Branding, Communication, Public Relations |
Imagine that you’re taking your child to their first driving lesson, and out of nowhere, a car cuts you off and the driver is yelling at you. A few moments later, you pull up to the driving school to see the same person is now your child’s driving instructor.... by Paige Fuoco | Jun 20, 2017 | Branding, Marketing, Strategy |
The definition of the term “brand” or “branding” has been debated on for many years. What began as a company name, slogan, and logo has become a complex marketing strategy that defines who you are and what your company represents. Good branding increases the overall... 